This Privacy Policy describes how UrthRemedies.com (the “Site”  or “we”) collects, uses, and discloses your Personal Information  when you visit or make a purchase from the Site. 

Collecting Personal Information 

When you visit the Site, we collect certain information about your  device, your interaction with the Site, and information necessary  to process your purchases. We may also collect additional  information if you contact us for customer support. In this Privacy  Policy, we refer to any information that can uniquely identify an  individual (including the information below) as “Personal  Information”. See the list below for more information about what  Personal Information we collect and why. 

Device information 

• Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site. 
• Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site. 
• Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags,  or pixels 
• Disclosure for a business purpose: shared with our processor Woo-Commerce

Order information 

• Examples of Personal Information collected: name, billing address, shipping address, payment information including credit card numbers, email address, and phone  number.
• Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with  invoices and/or order confirmations, communicate with you,  screen our orders for potential risk or fraud, and when in line  with the preferences you have shared with us, provide you  with information or advertising relating to our products or  services. 
• Source of collection: collected from you.
• Disclosure for a business purpose: shared with our processor WooCommerce, Square, Shipstation, Klaviyo. 

Customer support information 

• Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers, email address, and phone  number. 
• Purpose of collection: to provide customer support. • Source of collection: collected from you.
• Disclosure for a business purpose: Klaviyo

Minors 

The Site is not intended for individuals under the age of 18. We  do not intentionally collect Personal Information from children. If  you are the parent or guardian and believe your child has  provided us with Personal Information, please contact us at the  address below to request deletion. 

Sharing Personal Information

We share your Personal Information with service providers to help  us provide our services and fulfill our contracts with you, as  described above. For example: 

• We use WooCommerce to power our online store. You can read more about how WooCommerce uses your Personal Information here: www.woocommerce.com 
• We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we  receive, or to otherwise protect our rights. 

Behavioural Advertising 

As described above, we use your Personal Information to provide  you with targeted advertisements or marketing communications  we believe may be of interest to you. For example: 

• We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.You can also opt-out of  Google Analytics here: https://tools.google.com/dlpage/gaoptout. 
• We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share  some of this information directly with our advertising  partners, and in some cases through the use of cookies or  other similar technologies (which you may consent to,  depending on your location). 
• We share information with Fieldtest to help us re-engage with our visitors outside of our website.

For more information about how targeted advertising works, you  can visit the Network Advertising Initiative’s (“NAI”) educational 

page at http://www.networkadvertising.org/understanding-online advertising/how-does-it-work. 

You can opt out of targeted advertising by: 

• FACEBOOK – https://www.facebook.com/settings/?tab=ads • GOOGLE – https://www.google.com/settings/ads/ anonymous
• BING – https://advertise.bingads.microsoft.com/en-us/ resources/policies/personalized-ads]
• FIELDTEST– http://www.adsrvr.org

Additionally, you can opt out of some of these services by visiting  the Digital Advertising Alliance’s opt-out portal at: http:// optout.aboutads.info/. 

Using Personal Information 

We use your personal Information to provide our services to you,  which includes: offering products for sale, processing payments,  shipping and fulfillment of your order, and keeping you up to date  on new products, services, and offers. 

Lawful basis 

Pursuant to the General Data Protection Regulation (“GDPR”), if  you are a resident of the European Economic Area (“EEA”), we  process your personal information under the following lawful  bases: 

• Your consent;
• The performance of the contract between you and the Site; • Compliance with our legal obligations;
• To protect your vital interests;
• To perform a task carried out in the public interest;
• For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention 

When you place an order through the Site, we will retain your  Personal Information for our records unless and until you ask us  to erase this information. For more information on your right of  erasure, please see the ‘Your rights’ section below. 

Automatic decision-making 

If you are a resident of the EEA, you have the right to object to  processing based solely on automated decision-making (which  includes profiling), when that decision-making has a legal effect  on you or otherwise significantly affects you. 

We do engage in fully automated decision-making that has a legal  or otherwise significant effect using customer data. 

Services that include elements of automated decision-making  include: 

• Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours. 
• Temporary denylist of credit cards associated with denylisted IP addresses. This denylist persists for a small number of days. 

Selling Personal Information 

CalOPPA is the first state law in the nation to require commercial  websites and online services to post a privacy policy. The law’s  reach stretches well beyond California to require any person or  company in the United States (and conceivably the world) that 

operates websites collecting Personally Identifiable Information  from California consumers to post a conspicuous privacy policy  on its website stating exactly the information being collected and  those individuals or companies with whom it is being shared. –  See more at: http://consumercal.org/california-online-privacy protection-act-caloppa/#sthash.0FdRbT51.dpuf 

According to CalOPPA, we agree to the following: Users can visit our site anonymously. 

Once this privacy policy is created, we will add a link to it on our  home page or as a minimum, on the first significant page after  entering our website. 

Our Privacy Policy link includes the word ‘Privacy’ and can easily  be found on the page specified above. 

You will be notified of any Privacy Policy changes: • On our Privacy Policy Page 

Can change your personal information: 

• By emailing us 

How does our site handle Do Not Track signals? 

We honor Do Not Track signals and Do Not Track, plant cookies,  or use advertising when a Do Not Track (DNT) browser  mechanism is in place. 

Does our site allow third-party behavioral tracking? It’s also important to note that we allow third-party behavioral  tracking 

GDPR

If you are a resident of the EEA, you have the right to access the  Personal Information we hold about you, to port it to a new  service, and to ask that your Personal Information be corrected,  updated, or erased. If you would like to exercise these rights,  please contact us through the contact information below. 

Your Personal Information will be initially processed in Ireland and  then will be transferred outside of Europe for storage and further  processing, including to Canada and the United States. For more  information on how data transfers comply with the GDPR, see  Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/ your-account/privacy/GDPR. 

CCPA 

If you are a resident of California, you have the right to access the  Personal Information we hold about you (also known as the ‘Right  to Know’), to port it to a new service, and to ask that your  Personal Information be corrected, updated, or erased. If you  would like to exercise these rights, please contact us through the  contact information below. 

support@urthremedies.com 

2029 Century Park East #1500 

Los Angeles, Ca. 90067 

If you would like to designate an authorized agent to submit these  requests on your behalf, please contact us at the address below. 

2029 Century Park East #1500 

Los Angeles, Ca. 90067 

Cookies

A cookie is a small amount of information that’s downloaded to  your computer or device when you visit our Site. We use a  number of different cookies, including functional, performance,  advertising, and social media or content cookies. Cookies make  your browsing experience better by allowing the website to  remember your actions and preferences (such as login and region  selection). This means you don’t have to re-enter this information  each time you return to the site or browse from one page to  another. Cookies also provide information on how people use the  website, for instance whether it’s their first time visiting or if they  are a frequent visitor. 

We use the following cookies to optimize your experience on our  Site and to provide our services. 

Cookies Necessary for the Functioning of  the Store

NAME	FUNCTION
_ab	Used in connection with access to admin.
_secure_sessio n_id	Used in connection with navigation  through a storefront.
cart	Used in connection with shopping cart.
cart_sig	Used in connection with checkout.
cart_ts	Used in connection with checkout.

checkout_token	Used in connection with checkout.
secret	Used in connection with checkout.
secure_custom er_sig	Used in connection with customer login.
storefront_diges t	Used in connection with customer login.
_shopify_u	Used to facilitate updating customer  account information.

Reporting and Analytics 

NAME	FUNCTION
_tracking_cons ent	Tracking preferences.
_landing_page	Track landing pages
_orig_referrer	Track landing pages

The length of time that a cookie remains on your computer or  mobile device depends on whether it is a “persistent” or “session”  cookie. Session cookies last until you stop browsing and  

persistent cookies last until they expire or are deleted. Most of the  cookies we use are persistent and will expire between 30 minutes  and two years from the date they are downloaded to your device. 

You can control and manage cookies in various ways. Please  keep in mind that removing or blocking cookies can negatively  

impact your user experience and parts of our website may no  longer be fully accessible. 

Most browsers automatically accept cookies, but you can choose  whether or not to accept cookies through your browser controls,  often found in your browser’s “Tools” or “Preferences” menu. For  more information on how to modify your browser settings or how  to block, manage or filter cookies can be found in your browser’s  help file or through such sites as www.allaboutcookies.org. 

Additionally, please note that blocking cookies may not completely  prevent how we share information with third parties such as our  advertising partners. To exercise your rights or opt-out of certain  uses of your information by these parties, please follow the  instructions in the “Behavioural Advertising” section above. 

Do Not Track 

Please note that because there is no consistent industry  understanding of how to respond to “Do Not Track” signals, we do  not alter our data collection and usage practices when we detect  such a signal from your browser. 

Changes 

We may update this Privacy Policy from time to time in order to  reflect, for example, changes to our practices or for other  operational, legal, or regulatory reasons.